MIPTV was founded in 1963 by Bernard Chevry, just as modern television began to take shape. The first market was in Lyon, France bringing together a few hundred professionals, mostly from Europe. MIP-TV, the International Television Programmes Market, was born.
In 1965 the market moved to Cannes, and quickly became an international success, uniting a growing community of international TV professionals.
For 50 years, MIPTV has been at the heart of the innovation that has shaped the future. Below are the event’s key dates. Be sure to watch the past five decades’ Top 50 Series, and to share your MIPTV Stories.
Bernard Chevry launches “MIP-TV” (Marché International des Programmes de Télévision), in Lyon.
MIPTV moves to Cannes, to the old Palais des Festivals (silent film)
TV report of MIPTV opening, 1966
Interview with Armand Gaillard at MIPTV.
French star Regine interviewed on a sunny Croisette at MIPTV 1969
Shirley MacLaine shines at MIPTV
Clip of Cannes, outside old Palais and interview
MIPTV SFP Party, with French songwriter Charles Trenet
MIPTV sees more than 100 countries represented for the first time.
The project to build a new Palais des Festivals takes shape.
Clip of Chinese delegates in Palais
New Palais in Cannes is inaugurated, partly in response to the need for more exhibition space for MIPTV
Muhammad Ali at MIPTV
ETMA Trophee to Le Commandant Cousteau at MIPTV
MIPTV ETMA Gala with Céline Dion
MIPCOM is launched in Cannes
Star Trek Hero Patrick Stewart at MIPTV
TV report focusing on clients from Eastern Europe.
Mary Higgins Clark gives a press conference & Léo Kirch celebrates BETA at MIPTV
• MIPJunior is launched in Cannes.
• Charlton Heston at MIPTV’s 30 anniversary
Clip of French TV Report on MIPTV, showing an “interactive” TV and remote control.
• Sarah Ferguson Duchess of York at MIPTV
• Sumner Redstone at MIPTV
M6 10th Anniversary in presence of Jean Drucker & Nicolas de Tavernost at MIPTV.
MIPDoc is launched in Cannes.
Roger Moore on the Croisette at MIPTV
Catherine Deneuve & Michael Ironside at MIPTV
MIPTV’s 40th anniversary: Paul Zilk takes over from Xavier Roy as CEO of MIPTV organiser, Reed MIDEM.
First China Day and official delegation from SARFT. MIPTV becomes favoured international event for China’s development of international television programming.
Dennis Haysbert (24) at MIPTV
Yann Arthus Bertrand receives the MIPTV Green World Award.
Sam Neill (Jurassic Park) & William Petersen (CSI) visit MIPTV
MIPFormats is launched in Cannes
Arnold Schwarzenegger visits MIPTV, leaves handprints outside Palais
• Future-of-TV event MIPCube is launched in Cannes
• MIPTV celebrates its 50th birthday.
• This poster was drawn especially for MIPTV’s 50th anniversary by The Simpsons creator Matt Groening. © 20th Century Fox.